When you are chasing a wave, you can’t be anywhere else. You have to be present.

Similarly, you can’t be anywhere else when you are chasing trends. You have to be present.

Born with an entrepreneurial spirit and temperament, Michael grew up in a working-class community full of blue-collar, salt-of-the-earth people who worked honest days for an honest wage. And it rubbed off on him. How could it not? 

Flying down a mountainside on two skis while negotiating tight turns and ever-changing microclimates would be a terrible time to lose focus.